You are heredecision making
Center for Environmental Policy and Behavior director Mark Lubell joins Geoffrey Riley on Jefferson Public Radio's The Jefferson Exchange to discuss how people work together and how policy is shaped in a collective way.
Would this grocery cart, outfitted with a reflection of your face, make you buy more produce? Recent research suggests it would.
We are remarkably social creatures, evolutionarily tuned to our local environments to an extent we rarely appreciate. Change someone’s environment, you changed their behavior.
Policies that ignore the nuances of human psychology, that assume Homo sapiens and Homo economicus are roughly the same beast, will never reach their hoped-for level of impact.
On the other hand, policy makers who engage with behavioral science will find low-cost, low-opposition measures that are often jaw-droppingly effective.
I got a call last night from the ABC national office to talk about fracking, and the upcoming GlobalFrackdown planned for September 22, 2012. This media contact comes on the heels of an earlier interview from the Associated Press, where they were asking me about the psychology of perceptions regarding fracking. The ABC reporter was interested in a much wider range of issues, including some thoughts about the environmental effects of fracking. I know a little about some of the physical and natural sciences involved, but I needed to do some homework. What follows are some facts, some uncertainties, some analysis, and some opinions about fracking.
For most of the summer we have been in Central America, working to help improve efforts to manage water resources in impoverished rural communities. We’re here under the auspices of the Global Water Initiative (read all about it here: www.globalwaterinitiative.com), which is a coalition of international NGOs working in three world regions to address the declining state of the world’s freshwater supply. In Central America—including Guatemala, El Salvador, Honduras, and Nicaragua—the lead coalition partner is Catholic Relief Services (CRS), and we have been working most closely with CRS staff. Even though we are both involved in the same project, we are approaching our research quite differently.
Highlights from Jacob: